The Dynamics of International Production and Export Contracts: an analysis of rights, royalties and use of renowned brands

Abstract

Globalization and the expansion of international trade have brought to light the importance of international contracts, especially with regard to the production and export of renowned brands considered luxury. The article explores aspects considered complex present in international contracts, mainly those linked to the rights involved, notably the payment of royalties and the use of brands considered luxury in Brazil. It considers that the analysis of these elements is crucial to understanding how companies position themselves in the international legal scenario and guarantee the protection of their interests. Research can provide valuable insights into how the dynamics of international production and exports occur and provides support to balance the interests of the contracting parties. It concludes by discussing how such dynamics can guarantee fair export commercial transactions, promote the encouragement of ethical business practices and, consequently, avoid the closure of trade and the closure of stores of brands considered luxury in Brazil.